czeskleba wrote:
Citizen Wayne wrote:
I image a twenty-something comics fan in a store seeing, say, first Thor omni with the Oliver Coipel cover and thinking, "hmm... maybe the material isn't as dated (i.e. incongruent with contemporary comic book writing and art) as I thought. Coipel did the cover, and I loved him on House of M!"
Not to belabor this point, but I'm skeptical something like that would occur.  It seems particularly unlikely that anyone would impulse buy something at the Omnibus size/price point, based solely on the cover, having no familiarity with the material inside.  And if they did, they would likely come away very disappointed, if their rationale was such as your hypothetical example.
I'm not saying that someone would impulse-buy an omni based solely on familiarity with the cover artist (if so, they must be either loaded Emot_waitingor loadedEmot_buddies). Instead, I mean that cover art by a more contemporary artist (or in a more contemporary style) comes across - at least to me - as an attempt to bring older material into the fold, so to speak - to make more explicit the connections between material that may well have been published before one's birth and the stuff that they've grown up on. Sorta like those duet albums that god-know-who buys: Tony Bennett singing with Lady Gaga and that sort of stuff. 
Anyway, I'd like to leave this discussion for another thread. Back to MOKF exultation! To help things along, here's a page from #35 - the final issue of a kick-ass three-parter - featuring an  exquisite Steranko Gulacy layout. Discuss.
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